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2017 News
$30,000 Gateway Dirt Nationals Winner!!

$30,000 Gateway Dirt Nationals Winner!!

In what could possibly be his final race in family-owned equipment, Bobby drove his Pierce Race Car into victory lane Saturday night at The Dome as he captured the $30,000 Gateway Dirt Nationals win. Starting second in the 40-lap main event, Bobby jumped out to the lead and stayed there until lap 27 when he fell back to second in a tight battle for the top spot. He would not stay in second for long as he took back the lead on the next lap and began to pull away from the field, building up an over two-second cushion. “Man, this is awesome,” Bobby said. “This is like one of my biggest wins. I know I won the World (100) and the North-South, but to win in this Dome here … this is an incredible thing for the sport and to go down as the second winner in history, next to Scott Bloomquist, it’s just so awesome.” What a fitting way to close this chapter of Bobby’s career … in victory lane. — Heath Lawson Photo

Dunn Benson Motorsports and Bobby Pierce to Team Up in 2018, New Sponsors Announced

Dunn Benson Motorsports and Bobby Pierce to Team Up in 2018, New Sponsors Announced

Dunn Benson Motorsports owners Carlton and Kemp Lamm are excited to announce Bobby Pierce from Oakwood, IL will be their driver in 2018. The Lamm’s contacted Bobby Pierce and his family about the possibility of driving their cars after Earl Pearson Jr decided to part ways with Dunn Benson Motorsports following the Dirt Track World Championship back in October. Once the driver seat became available at Dunn Benson Motorsports, the Lamms put together a short list of drivers that they felt would best fit their Team and Bobby Pierce was the very first choice to contact.

Bobby just 21 years old, is already well accomplished in the dirt late model world with Three (3) consecutive UMP Dirtcar Summer Nationals Championships (2017, 2016, 2015), Three (3) UMP Dirtcar Late Model National Championships (2016, 2015, 2014) and many crown jewel super late model victories including the 2017 Show-Me 100, 2016 World 100, 2016 North/South 100 and finished 2nd in the NASCAR Camping World Truck Race at Eldora Speedway in 2015.

“Bobby has proven he has enormous talent and can win on the big stage even at his young age. We have been watching him for several years and seen him mature into one of the top dirt late model racers in country in our opinion. We couldn’t be more excited to have Bobby as our driver and to partner with his whole family”, stated Kemp Lamm co-owner of Dunn Benson Motorsports along with his dad Carlton Lamm.

Dunn Benson Motorsports is also excited to announce a new primary sponsor in 2018. Campbell University located in Buies Creek, NC, an associate sponsor for the second half of the 2017 racing season, has increased their level of commitment to Dunn Benson Motorsports to become the “Primary Sponsor” of the Team and Bobby Pierce in 2018. Founded in 1887 Campbell University is inspired by its Baptist heritage and Christian values and is considered one of the top private universities in the state of North Carolina led by President Dr. J. Bradley Creed. Campbell University also has a growing Athletic Department with multiple sports programs and will use this partnership to increase their brand presence all across the country along with a special show car program to use at Campbell University functions.

“We are very excited to partner with Campbell University! It’s a great opportunity to help promote, educate and inform people about this great college just down the road from us in Buies Creek, NC. We feel Bobby Pierce will be a great spokesperson for Campbell University and will relate to potential future students looking to choose a college to attend. It’s also an opportunity for our race team to reach a new market and create new fans for our sport that we love. The President, Dr. Creed and everyone at Campbell University have been wonderful to work with during this whole process,” stated Kemp Lamm.

Dunn Benson Motorsports has also hired Bob Pierce to attend all the race events and serve as Bobby’s crew chief at the race track. Bobby will relocate to Dunn, NC and work on the racecars during the week working alongside a car chief at the race shop. Dunn Benson Motorsports and Bobby Pierce are also excited to announce they have partnered with Rocket Chassis and will use Larry Wallace Engines in 2018.

“I’m very excited to start this next page in my career. I want to Thank Carlton and Kemp Lamm and everyone at Dunn Benson Motorsports and Dunn Benson Ford for this amazing opportunity! Not only have they welcomed me with open arms but they have included my family as part of their Team as well. My parents will travel with us and Dad will be helping me make key decisions on the cars while my mom will be selling our merchandise.” stated Bobby Pierce. “It’s really great how the Lamm’s have incorporated my family into this deal and all our sponsors to be a part of their Team in 2018. They have some great sponsors including their new primary sponsor Campbell University, which I look forward to visiting and meeting all their staff and students. I’m very happy to have our key sponsors Premier Waste, Hoker Trucking, and Allgayer Inc. coming on board with me to this new deal. I’ve built amazing friendships with each of them and glad they are going to support me and the Dunn Benson Motorsports Team in 2018. Also want to thank all our product sponsors that have teamed up with us and how we were able to merge a lot of the same product sponsors into this deal. I also want to say a huge Thank You and express how excited I am to begin a relationship with Rocket Chassis. Mark Richards and Steve Baker have really treated us great putting together our new cars and helping us brand Pierce Race Cars as a New Rocket Chassis Dealer. Looking forward to getting 2018 started”, stated Bobby Pierce.

The New 2018 Dunn Benson Motorsports Racecar by Belanger Signs and Graphix’s will be unveiled at the Performance Racing Industry (PRI) Trade Show in Indianapolis, IN on December 7th in the TIGER Rear End Booth #2045. Bobby Pierce will be at the booth Friday December 8th at 11am signing autographs and handing out some free stuff as well. Special Thanks to Gerald Williams at Tiger Rear Ends for having our car in his booth for the PRI Show. Be sure and stop by and see his new products for 2018.

The first race event for 2018 for Dunn Benson Motorsports and Bobby Pierce will be the Keyser Manufacturing Wild West Shootout at Arizona Speedway in San Tan Valley, AZ January 6th through the 14th. After the events in Arizona, Dunn Benson Motorsports and Bobby Pierce will announce the rest of their 2018 schedule, whether they will follow a specific race series or pick and choose what events they will attend.

In 2018 the Dunn Benson Motorsports Team and driver Bobby Pierce will have primary sponsorship from Campbell University, Premier Waste Services, Dunn Benson Ford along with associate sponsorship from Hoker Trucking, Allgayer Inc., Carlton Cattle Company, Champion Spark Plugs, Carnaghi Towing, Airplus, Queen City Appraisal and Hot Rod Processing. Product Sponsors include: Rocket Chassis, Larry Wallace Engines, Sunoco Race Fuel, Tiger Rear Ends, Sweet Mfg, Advanced Suspensions, Eibach Springs, Performance Bodies, Velocita, Fast Shafts, FK Rods, Richardson Racing Products, Peterson Fluid Systems, Weld Wheels, Miller Welders, Bell, Quickcar, Lucas Oil Products, Schoenfeld Headers, Hoosier Tire, MSD Ignition, Strange Oval, BERT, Robert & Son Aluminum, Fluidyne, Wilwood, Keyser Mfg, Out-Pace, Allstar Performance, PEM, Powermaster, Outerwears, Goodridge, Hooker Harness, Fire Bottle UniFirst, FELPRO, Full Throttle, Arizona Sports Shirts, Steffes Group, Dotcommon Designs, Delph Communications, ASi Racewear and Special Thanks to Belanger Signs and Graphixs for the car graphics. — Dunn Benson PR

14th to 7th in USRA Modified Fall Nationals

Bobby got an opportunity to drive a USRA Modified over the weekend in the annual Fall Nationals at Southern New Mexico Speedway. The three-night event featured qualifying races on Friday and Saturday with the main event on Sunday. In preliminary action, Bobby started 11th in the feature on Friday and fell back to 14th at the finish as the team worked on dialing in the car. On Saturday, he again started 11th and was inside the top ten when the radiator hose came off and he was forced pitside. Bobby started 14th in the main event on Sunday and charged to seventh at the finish as he earned hard charger honors in the 50-lap race. “Wish I had more laps, car was pretty good and was starting to feel a lot more comfortable in it,” Bobby said. “Huge thanks to Fito and Jacob Gallardo for the opportunity to drive for their team!”

11th to 5th in WoO Chi-Town Showdown

Bobby moved up from his 11th starting spot to run inside the top five, climbing as high as fourth, before settling for fifth at the finish in the WoO Chi-Town Showdown Friday night at Route 66.

$3,000 Tri-City Winner!

$3,000 Tri-City Winner!

Bobby cruised to a $3,000 Late Model victory in the finale of the three-night Modified Mania event at Tri-City Saturday night. He took the checkers a straightaway ahead of his closest pursuers. “We’ve been so close all weekend,” Bobby said, “and finally getting a win kind of pays everything off and makes us feel really good.” He finished third in the Modified finale after winning his heat race and setting quick time in his qualifying group. He finished second in the Modified Mania points.

On Friday night, Bobby scored a pair of second place finishes in both the Late Model and Modified features. He won his heat race in each division and was the fastest qualifier in his Modified group.

In the Modified opener on Thursday, Bobby won his heat race and moved up from his eighth starting position to grab the runner-up spot in the feature. In the Late Model main, he started sixth and finished fifth. “Good first night at “Mod Mania,” Bobby said. “Shout out to all my sponsors and everyone involved in getting this Modified completed in five days. Had a lot of fun tonight!” Bobby pulled double duty in the tripleheader event as he piloted a brand new Pierce Platinum Modified along with his Platinum Late Model. — Jimmy Dearing Photo

19th to 8th at Knoxville Nationals

Bobby started 19th in the 100-lap Knoxville Late Model Nationals main event Saturday night and just like he did the previous two preliminary nights he charged through the field to score an eighth-place finish. He moved up from his 24th starting position to finish eighth in the 25-lap preliminary feature Thursday night. On Friday night, he picked up another eighth-place finish in the 25-lapper, this time rallying from 18th.

Back-to-Back Fifth Place Finishes in World 100 Prelims

Back-to-Back Fifth Place Finishes in World 100 Prelims

Moving up from his tenth starting position, Bobby finished fifth in the 25-lap, $10,000 to win World 100 preliminary feature on Friday night at Eldora. He ran second in his heat race. He started and finished fifth in the $10,000 to win, 25-lap caution-free World 100 preliminary feature on Thursday night. In heat race action, Bobby started second in the 10-lap race and grabbed the lead at the start as he went on to take the win.

Runner-Up at North/South 100 in Wild Finish

Runner-Up at North/South 100 in Wild Finish

Bobby’s repeat bid fell just short Saturday night at Florence in the North/South 100. Starting fifth in the 100-lap crown jewel race, Bobby consistently ran around fourth to fifth until late when he made his charge. Following McCreadie on the extreme top side of the track, with very little room for error, they ran down the leader setting up a wild finish. “I kind of showed (McCreadie) my line,” Bobby said. “He was running the middle so much, I didn’t think he’d move up that high. We kind of came up through the field like teammates there, it’s like we were drafting off each other.” With three laps to go, Bobby briefly took the lead with a three-wide move as he went from the top of the track to the middle entering turn one. He was unable to hold off McCreadie’s top side momentum however and fell back to second at the finish. “I’m just kind of surprised we both caught (Bloomquist),” Bobby said. “This top, there was like two inches of cushion. It was crazy.”

17th to 5th at North/South Shootout

Bobby charged from his 17th starting position to earn a top five finish Thursday night in preliminary action for the North/South 100 at Florence. The 50-lap feature ran caution-free.

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